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Roadmap

VELVET is built with the artists and promoters who use it. This is what has shipped recently, what we're building now, and where we're headed. Updated as things land, not as they're promised.

Recently shipped

Live

Live on VELVET today.

  • Gig Guide

    A public guide to upcoming live music across Australia, refreshed daily, with shows on VELVET front and centre.

  • Email sign-in codes

    Sign in with a six-digit code sent to your email. No Google account needed, and it works inside the Instagram and TikTok in-app browsers.

  • Tour Co-op

    Plan a tour, find partner artists on the same route, split shared costs with the built-in calculator, and keep every show’s checklist and files in one place.

  • Messaging and show group chats

    Direct messages, a group chat for every show you’re part of, and message requests so strangers can’t flood your inbox.

  • Lineup building

    Invite a whole lineup at once, set slot lengths and set counts, and reach artists who aren’t on VELVET yet by email.

  • Artist press kits and media

    A shareable EPK on every artist profile, with Spotify and YouTube playing right on the page.

  • Audience stats with freshness dates

    Show promoters your monthly listeners and follower counts, stamped with when you last updated them.

  • Browse artists by genre and location

    Filter the artist directory down to the sound and the city you’re booking for.

  • Notifications and the weekly digest

    A notification bell for the things that need you, and a weekly email round-up of what’s new on VELVET.

In the works

Building

What we're actively building next.

  • Artist availability calendar

    Mark the dates you can play so promoters can book around your real availability.

  • Discover shows and venues by category

    Discovery that covers shows and venues, not just artists.

  • Event worksheet with a shareable link

    A single page for a show’s run sheet you can hand to anyone: venue staff, sound engineers, the whole lineup.

On the horizon

Planned

On the list, order still being decided.

  • Reviews and ratings

    Work with people who show up: reviews after a show, for artists and promoters both.

  • Per-show logistics

    Parking, load-in, soundcheck times and green room details attached to every show.

  • Tour book and itinerary

    Travel, stays and set times for a whole tour, in one place you can take on the road.

  • Contracts and digital signing

    Agree terms and sign without leaving VELVET.

  • Smart matching

    Recommendations that pair artists with the right shows.

  • Dispute resolution

    A clear way to raise and resolve an issue when a booking goes wrong.

Got something you wish VELVET did? Tell us. The roadmap is shaped by what working musicians and promoters actually need.